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The Jilly Jacket: My New Fall Layering Staple

If you’ve been following me for a a while you’ll know that I’ve been working with Joe Fresh for YEARS now and one of my favourite things about this company is their generosity and massive hearts. They’re always looking for a way to give back to the community and that is something I align with not only from a company level but a personal level as well. Which is why I’m so excited to share that I’ve partnered up with Joe Fresh to bring you the limited edition JILLY JACKET!

Now, before I get into ALL of the details of this pretty blush jacket, I want to fill you in on why this jacket and partnership in particular is so close to my heart! As part of this collaboration, myself and Joe Fresh have partnered with Mamas for Mamas and together we will be making a charitable donation of Primaloft ®  jackets to assist mothers in need! I couldn’t be more excited to not only share this jacket with all of you but to be able to provide local mamas in need with a jacket to keep them warm in the chilly months!!

Another cool thing about this jacket is the fact that it’s actually made out of PrimaLoft ® which is globally recognized as the leading alternative to goose down! PrimaLoft guarantees lightweight warmth (without the bulk!). While they are many vegan jackets out there, PrimaLoft is currently the leading brand in synthetic insulation, designed to mimic all the great properties of down (without any harm to animals!!), but to also go one step further and provide incredible water resistance and breathability! Ps. If you’re curious about the manufacturing aspect and codes and ethics of Joe Fresh, please take a browse here for more info!

Since the Jilly Jacket is so lightweight it makes for the ultimate fall wardrobe staple. You know, when those chilly fall days roll around and it’s cold in the morning and evening but warm in the afternoon sun?! You can easily achieve the perfect layered look that’s not only cute but practical too, by layering the Jilly Jacket on top of Joe Fresh’s iconic Puffer Jacket (available in-stores now with PrimaLoft insulation!) and a tee! You can easily dress the Jilly Jacket up or down by swapping out your leggings for jeans and your rainboots for cute booties! It really is the perfect fall layering staple taking you from running errands to getting out in nature!

For those wondering, the Jilly Jackets come in XS-XL and they’re currently available online and are available for purchase in-store but remember, this is a limited edition collaboration and quantities won’t last!

You can find a location near you that sells it in stores here!

There you have it!! I hope you enjoy styling and layering the Jilly Jacket just as much as I do!







Thank you Joe Fresh for sponsoring this post. All comments and opinions are my own

Leave a Reply

  1. Has anyone had any luck with getting the Jilly Jacket in stores? I am in Calgary and none of there locations got the jacket and don’t know if or when they will get any.

  2. Hi
    I swould love to have Attis jacket in pink but no store around where we live has one or am i to late with this promo at Superstore?

    I’m from Manitoba .

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